{"id":975,"date":"2024-08-23T08:19:16","date_gmt":"2024-08-23T06:19:16","guid":{"rendered":"https:\/\/www.web-auditor.cz\/blog\/vytvo-eni-leadgen-funnelu-na-wordpressu\/"},"modified":"2026-04-01T20:24:19","modified_gmt":"2026-04-01T18:24:19","slug":"vytvo-eni-leadgen-funnelu-na-wordpressu","status":"publish","type":"post","link":"https:\/\/www.web-auditor.cz\/blog\/vytvo-eni-leadgen-funnelu-na-wordpressu\/","title":{"rendered":"Jak vytvo\u0159it \u00fasp\u011b\u0161n\u00fd lead-gen funnel na WordPressu a zv\u00fd\u0161it m\u00edru konverze?"},"content":{"rendered":"

Vytvo\u0159en\u00ed \u00fasp\u011b\u0161n\u00e9ho lead-gen funnelu<\/strong> na platform\u011b WordPress je kl\u00ed\u010dem k zv\u00fd\u0161en\u00ed m\u00edry konverze<\/strong> a z\u00edsk\u00e1n\u00ed hodnotn\u00fdch kontakt\u016f pro v\u00e1\u0161 podnik. V tomto \u010dl\u00e1nku se dozv\u00edte, jak spr\u00e1vn\u011b navrhnout a optimalizovat va\u0161e funnelov\u00e9 strategie, abyste maxim\u00e1ln\u011b vyu\u017eili sv\u016fj potenci\u00e1l. Nau\u010d\u00edte se nejen z\u00e1kladn\u00ed kroky, ale i pokro\u010dil\u00e9 techniky, kter\u00e9 v\u00e1m pomohou p\u0159em\u011bnit n\u00e1v\u0161t\u011bvn\u00edky na spokojen\u00e9 z\u00e1kazn\u00edky. P\u0159ipravte se na zjednodu\u0161en\u00ed va\u0161eho marketingov\u00e9ho \u00fasil\u00ed a zlep\u0161en\u00ed v\u00fdsledk\u016f! <\/p>\n

Ve WordPressu s t\u00edm souvis\u00ed tak\u00e9 jak optimalizovat UX na WordPressu pro vy\u0161\u0161\u00ed konverze a spokojenost u\u017eivatel\u016f<\/a>.<\/p>\n

Z\u00e1klady lead-gen funnelu<\/h2>\n

Co je lead-gen funnel?<\/h3>\n

Lead-gen funnel, nebo tak\u00e9 prodejn\u00ed trycht\u00fd\u0159, je proces, jeho\u017e c\u00edlem je p\u0159ev\u00e9st n\u00e1v\u0161t\u011bvn\u00edky va\u0161eho webu na potenci\u00e1ln\u00ed z\u00e1kazn\u00edky. Tento syst\u00e9m se skl\u00e1d\u00e1 z n\u011bkolika f\u00e1z\u00ed, kter\u00e9 maj\u00ed za \u00fakol z\u00edskat z\u00e1jem, vybudovat d\u016fv\u011bru a nakonec motivovat n\u00e1v\u0161t\u011bvn\u00edky k akci<\/strong>, jako je registrace do newsletteru nebo n\u00e1kup produktu. Je kl\u00ed\u010dov\u00e9, aby ka\u017ed\u00e1 f\u00e1ze funnelu byla pe\u010dliv\u011b navr\u017eena tak, aby podporovala n\u00e1v\u0161t\u011bvn\u00edky v dal\u0161\u00edm kroku.<\/p>\n

V r\u00e1mci lead-gen funnelu mus\u00edte m\u00edt na pam\u011bti, \u017ee va\u0161a c\u00edlov\u00e1 skupina u\u017eivatel\u016f<\/strong> hraje z\u00e1sadn\u00ed roli v tom, jak bude cel\u00fd proces efektivn\u00ed. Spr\u00e1vn\u011b orientovan\u00e1 strategie v\u00e1m umo\u017en\u00ed z\u00edskat relevantn\u00ed kontakty a t\u00edm i vysoce kvalitn\u00ed leady, kter\u00e9 se v budoucnosti mohou prom\u011bnit v loaj\u00e1ln\u00ed z\u00e1kazn\u00edky.<\/p>\n

Kl\u00ed\u010dov\u00e9 komponenty funnelu<\/h3>\n

Kl\u00ed\u010dov\u00e9 komponenty va\u0161eho lead-gen funnelu zahrnuj\u00ed n\u011bkolik z\u00e1kladn\u00edch prvk\u016f, kter\u00e9 by m\u011bly b\u00fdt integrovan\u00e9 do va\u0161eho WordPress webu. Pat\u0159\u00ed sem atraktivn\u00ed vstupn\u00ed str\u00e1nky<\/strong>, kvalitn\u00ed obsah, syst\u00e9my pro sb\u011br e-mailov\u00fdch adres a n\u00e1sledn\u00fd e-mail marketing. Ka\u017ed\u00fd z t\u011bchto prvk\u016f pln\u00ed svou roli a prosp\u00edv\u00e1 celkov\u00e9mu c\u00edli funnelu \u2013 z\u00edskat a konvertovat n\u00e1v\u0161t\u011bvn\u00edky.<\/p>\n

Vstupn\u00ed str\u00e1nky mus\u00ed b\u00fdt optimalizovan\u00e9 pro konverzi, co\u017e znamen\u00e1, \u017ee by m\u011bly obsahovat jasn\u00e9 v\u00fdzvy k akci, vizu\u00e1ln\u011b p\u0159ita\u017eliv\u00fd design a d\u016fv\u011bryhodn\u00e9 prvky, jako jsou reference nebo hodnocen\u00ed. Kvalitn\u00ed obsah na va\u0161em webu p\u0159it\u00e1hne n\u00e1v\u0161t\u011bvn\u00edky a udr\u017e\u00ed jejich z\u00e1jem, zat\u00edmco e-mailov\u00e9 kampan\u011b pomohou udr\u017eet kontakt s leady a poskytnou jim dal\u0161\u00ed motivaci k akci. Pokud budete tyto komponenty spr\u00e1vn\u011b implementovat, m\u00e1te vysokou \u0161anci na \u00fasp\u011b\u0161n\u00fd lead-gen funnel, kter\u00fd v\u00e1s dovede k va\u0161im obchodn\u00edm c\u00edl\u016fm.<\/p>\n

N\u00e1stroje a pluginy pro WordPress<\/h2>\n

Nejlep\u0161\u00ed pluginy pro vytv\u00e1\u0159en\u00ed lead-gen funnelu<\/h3>\n

Pokud chcete vytvo\u0159it \u00fasp\u011b\u0161n\u00fd lead-gen funnel na WordPressu, m\u011bli byste zv\u00e1\u017eit pou\u017eit\u00ed n\u011bkter\u00fdch z nejlep\u0161\u00edch plugin\u016f<\/strong>, kter\u00e9 jsou k dispozici. Mezi nejpopul\u00e1rn\u011bj\u0161\u00ed pat\u0159\u00ed Elementor<\/strong> pro snadn\u00e9 vytv\u00e1\u0159en\u00ed p\u0159ist\u00e1vac\u00edch str\u00e1nek, OptinMonster<\/strong> pro efektivn\u00ed pop-upy a sb\u011br e-mailov\u00fdch adres a WPForms<\/strong>, kter\u00fd v\u00e1m umo\u017en\u00ed snadn\u00e9 vytvo\u0159en\u00ed formul\u00e1\u0159\u016f pro sb\u011br kontakt\u016f. Tyto pluginy nejen zjednodu\u0161\u00ed proces, ale tak\u00e9 v\u00e1m pomohou optimalizovat va\u0161i konverzn\u00ed m\u00edru<\/strong>.<\/p>\n

Ve WordPressu s t\u00edm souvis\u00ed tak\u00e9 co je landing page<\/a>.<\/p>\n

Ve WordPressu s t\u00edm souvis\u00ed tak\u00e9 jak vytvo\u0159it \u00fasp\u011b\u0161n\u00fd sales funnel na WordPressu pomoc\u00ed efektivn\u00edch strategi\u00ed<\/a>.<\/p>\n

Dal\u0161\u00edm v\u00fdborn\u00fdm pluginem je Thrive Leads<\/strong>, kter\u00fd se zam\u011b\u0159uje na A\/B testov\u00e1n\u00ed a segmentaci va\u0161ich n\u00e1v\u0161t\u011bvn\u00edk\u016f. Pomoc\u00ed t\u011bchto n\u00e1stroj\u016f m\u016f\u017eete l\u00e9pe porozum\u011bt chov\u00e1n\u00ed va\u0161ich u\u017eivatel\u016f<\/strong> a vylep\u0161it va\u0161e lead-gen strategie. Pamatujte, \u017ee volba spr\u00e1vn\u00e9ho pluginu je kl\u00ed\u010dov\u00e1 a m\u016f\u017ee z\u00e1sadn\u011b ovlivnit \u00fasp\u011bch va\u0161eho funnelu.<\/p>\n

Integrace s e-mailov\u00fdmi marketingov\u00fdmi n\u00e1stroji<\/h3>\n

Pro efektivn\u00ed a \u00fasp\u011b\u0161n\u00e9 zpracov\u00e1n\u00ed lead\u016f je d\u016fle\u017eit\u00e9, abyste integrovali sv\u016fj lead-gen funnel s e-mailov\u00fdmi marketingov\u00fdmi n\u00e1stroji<\/strong>, jako je Mailchimp, SendinBlue nebo ConvertKit. Tyto n\u00e1stroje v\u00e1m umo\u017e\u0148uj\u00ed automatizovat procesy a zas\u00edlat c\u00edlen\u00e9 e-maily p\u0159\u00edmo va\u0161im potenci\u00e1ln\u00edm z\u00e1kazn\u00edk\u016fm. To zaji\u0161\u0165uje, \u017ee se s nimi udr\u017eujete v kontaktu a zvy\u0161ujete pravd\u011bpodobnost konverze.<\/p>\n

Existuj\u00ed r\u016fzn\u00e9 pluginy jako WP MailChimp<\/strong> nebo MailOptin<\/strong>, kter\u00e9 nab\u00edz\u00ed bezprobl\u00e9movou integraci mezi va\u0161\u00edm WordPressem a e-mailov\u00fdmi marketingov\u00fdmi platformami. D\u00edky t\u011bmto n\u00e1stroj\u016fm budete m\u00edt mo\u017enost segmentovat sv\u00e9 kontakty, spravovat kampan\u011b a analyzovat jejich \u00fasp\u011b\u0161nost, co\u017e povede k lep\u0161\u00edmu c\u00edlen\u00ed va\u0161ich marketingov\u00fdch aktivit a vy\u0161\u0161\u00ed efektivit\u011b cel\u00e9ho funnelu.<\/p>\n

Ve WordPressu s t\u00edm souvis\u00ed tak\u00e9 jak nainstalovat WordPress a za\u010d\u00edt s tvorbou webu<\/a>.<\/p>\n

Tvorba efektivn\u00edho obsahu<\/h2>\n

Obsah je z\u00e1kladn\u00edm kamenem ka\u017ed\u00e9ho \u00fasp\u011b\u0161n\u00e9ho lead-gen funnelu. Aby se va\u0161e nab\u00eddka dostala k c\u00edlov\u00e9 skupin\u011b a vyvolala jej\u00ed z\u00e1jem, je kl\u00ed\u010dov\u00e9 vytvo\u0159it atraktivn\u00ed a hodnotn\u00fd obsah<\/strong>, kter\u00fd p\u0159esn\u011b odpov\u00edd\u00e1 pot\u0159eb\u00e1m va\u0161ich potenci\u00e1ln\u00edch z\u00e1kazn\u00edk\u016f. V t\u00e9to \u010d\u00e1sti se zam\u011b\u0159\u00edme na tvorbu obsahu, kter\u00fd nejen p\u0159itahuje pozornost, ale tak\u00e9 konvertuje n\u00e1v\u0161t\u011bvn\u00edky na leady. Bez kvalitn\u00edho obsahu nem\u00e1te \u0161anci vytvo\u0159it efektivn\u00ed funnel.<\/p>\n

Tvorba atraktivn\u00edch nab\u00eddek<\/h3>\n

Tv\u016frci obsahu by m\u011bli v\u017edy m\u00edt na pam\u011bti, \u017ee nab\u00eddka je jedn\u00edm z nejd\u016fle\u017eit\u011bj\u0161\u00edch aspekt\u016f, kter\u00e9 ovliv\u0148uj\u00ed m\u00edru konverze va\u0161eho funnelu. Zva\u017ete, co m\u016f\u017eete nab\u00eddnout, co bude pro va\u0161e z\u00e1kazn\u00edky skute\u010dn\u011b hodnotn\u00e9<\/strong>. M\u016f\u017ee to b\u00fdt e-book, webin\u00e1\u0159, bezplatn\u00e1 zku\u0161ebn\u00ed verze produktu nebo slevov\u00fd k\u00f3d. Kl\u00ed\u010dem je vytvo\u0159it nab\u00eddku, kter\u00e1 se ned\u00e1 odm\u00edtnout a kter\u00e1 poskytuje jasnou hodnotu.<\/p>\n

Ujist\u011bte se, \u017ee va\u0161e nab\u00eddka se mimo\u0159\u00e1dn\u011b odli\u0161uje od konkurence. Popisujte ji p\u0159esv\u011bd\u010div\u011b a jasn\u011b vysv\u011btlete, jak\u00fdm zp\u016fsobem \u0159e\u0161\u00ed konkretn\u00ed probl\u00e9my va\u0161ich z\u00e1kazn\u00edk\u016f. \u010c\u00edm l\u00e9pe se v\u00e1m poda\u0159\u00ed uchopit pozornost<\/strong> a touhu va\u0161eho c\u00edlov\u00e9ho publika, t\u00edm vy\u0161\u0161\u00ed bude pravd\u011bpodobnost, \u017ee vypln\u00ed va\u0161e formul\u00e1\u0159e a stanou se va\u0161imi leady.<\/p>\n

Optimalizace obsahu pro SEO<\/h3>\n

Optimalizace obsahu pro SEO je nezbytn\u00e1, chcete-li zv\u00fd\u0161it viditelnost sv\u00e9ho lead-gen funnelu. Spr\u00e1vn\u00e1 optimalizace v\u00e1m pom\u016f\u017ee dostat se na p\u0159edn\u00ed p\u0159\u00ed\u010dky ve vyhled\u00e1va\u010d\u00edch a t\u00edm p\u0159iv\u00e9st na va\u0161e str\u00e1nky v\u00edce potenci\u00e1ln\u00edch z\u00e1kazn\u00edk\u016f. Zkuste za\u0159adit do va\u0161eho obsahu relevantn\u00ed kl\u00ed\u010dov\u00e1 slova<\/strong>, aby bylo snaz\u0161\u00ed nal\u00e9zt v\u00e1s online. Nezapome\u0148te tak\u00e9 na strukturu sv\u00fdch text\u016f, srozumiteln\u00e9 nadpisy a meta popisy, kter\u00e9 zlep\u0161\u00ed u\u017eivatelskou p\u0159\u00edv\u011btivost va\u0161ich str\u00e1nek.<\/p>\n

Ve WordPressu s t\u00edm souvis\u00ed tak\u00e9 jak vyu\u017e\u00edt SEO optimalizaci k zlep\u0161en\u00ed konverz\u00ed na va\u0161\u00ed webov\u00e9 str\u00e1nce postaven\u00e9 na WordPressu<\/a>.<\/p>\n

Ve WordPressu s t\u00edm souvis\u00ed tak\u00e9 Kter\u00e9 pluginy pro WordPress jsou nejefektivn\u011bj\u0161\u00ed pro optimalizaci konverz\u00ed<\/a>.<\/p>\n

Ve WordPressu s t\u00edm souvis\u00ed tak\u00e9 co je landing page<\/a>.<\/p>\n

Dal\u0161\u00ed d\u016fle\u017eitou sou\u010d\u00e1st\u00ed optimalizace je tak\u00e9 zaji\u0161t\u011bn\u00ed mobiln\u00ed kompatibility<\/strong> a rychlosti na\u010d\u00edt\u00e1n\u00ed va\u0161ich str\u00e1nek. Pokud jsou va\u0161e str\u00e1nky pomal\u00e9 nebo nefunk\u010dn\u00ed na mobiln\u00edch za\u0159\u00edzen\u00edch, hroz\u00ed, \u017ee potenci\u00e1ln\u00ed z\u00e1kazn\u00edci ztrat\u00ed z\u00e1jem a odejdou. Dodate\u010dn\u011b m\u016f\u017eete tak\u00e9 vytvo\u0159it intern\u00ed a extern\u00ed odkazy, kter\u00e9 d\u00e1le pos\u00edl\u00ed SEO faktory a d\u016fv\u011bryhodnost va\u0161eho obsahu.<\/p>\n

M\u011b\u0159en\u00ed a optimalizace konverze<\/h2>\n

Anal\u00fdza chov\u00e1n\u00ed u\u017eivatel\u016f<\/h3>\n

Pochopen\u00ed chov\u00e1n\u00ed va\u0161ich u\u017eivatel\u016f je kl\u00ed\u010dem k \u00fasp\u011b\u0161n\u00e9mu lead-gen funnelu. Pomoc\u00ed n\u00e1stroj\u016f jako Google Analytics m\u016f\u017eete sledovat, jak se u\u017eivatel\u00e9 pohybuj\u00ed na va\u0161ich str\u00e1nk\u00e1ch, kter\u00e9 str\u00e1nky nav\u0161t\u011bvuj\u00ed a kde se obvykle zastavuj\u00ed. Je d\u016fle\u017eit\u00e9 d\u016fkladn\u011b analyzovat tyto \u00fadaje, abyste mohli identifikovat slab\u00e1 m\u00edsta ve sv\u00e9 konverzn\u00ed cest\u011b<\/strong>. Nap\u0159\u00edklad, pokud zjist\u00edte, \u017ee u\u017eivatel\u00e9 opou\u0161t\u011bj\u00ed str\u00e1nku po vypln\u011bn\u00ed \u010d\u00e1sti formul\u00e1\u0159e, mo\u017en\u00e1 budete cht\u00edt zjednodu\u0161it formul\u00e1\u0159 nebo poskytnout v\u00edce informac\u00ed, kter\u00e9 by u\u017eivatele motivovaly k dokon\u010den\u00ed procesu.<\/p>\n

Dal\u0161\u00edm u\u017eite\u010dn\u00fdm n\u00e1strojem je sledov\u00e1n\u00ed tepeln\u00e9ho mapov\u00e1n\u00ed, kter\u00e9 v\u00e1m uk\u00e1\u017ee, kter\u00e9 \u010d\u00e1sti va\u0161\u00ed str\u00e1nky p\u0159itahuj\u00ed nejv\u00edce pozornosti. Tyto d\u016fvody v\u00e1m mohou pomoci p\u0159i optimalizaci rozlo\u017een\u00ed str\u00e1nek<\/strong> tak, aby kl\u00ed\u010dov\u00e9 prvky, jako jsou v\u00fdzvy k akci, byly v\u00fdrazn\u011bj\u0161\u00ed a l\u00e9pe um\u00edst\u011bny pro zv\u00fd\u0161en\u00ed m\u00edry konverze.<\/p>\n

Testov\u00e1n\u00ed A\/B pro zlep\u0161en\u00ed v\u00fdkonu<\/h3>\n

Testov\u00e1n\u00ed A\/B je efektivn\u00ed metodou, jak zjistit, kter\u00e9 prvky na va\u0161ich str\u00e1nk\u00e1ch funguj\u00ed nejl\u00e9pe. T\u00edm, \u017ee vytvo\u0159\u00edte dv\u011b verze jedn\u00e9 str\u00e1nky a m\u011b\u0159\u00edte, jak si ob\u011b verze vedou z hlediska konverze, m\u016f\u017eete zjistit, kter\u00e9 zm\u011bny maj\u00ed skute\u010dn\u00fd dopad. M\u016f\u017eete testovat r\u016fzn\u00e9 nadpisy, barvy tla\u010d\u00edtek nebo dokonce celkov\u00e9 rozlo\u017een\u00ed str\u00e1nky. V\u00fdsledky testov\u00e1n\u00ed A\/B v\u00e1m poskytnou cenn\u00e9 informace, kter\u00e9 v\u00e1m umo\u017en\u00ed optimalizovat v\u00e1\u0161 funnel pro maxim\u00e1ln\u00ed v\u00fdkon<\/strong>.<\/p>\n

Je d\u016fle\u017eit\u00e9 m\u00edt na pam\u011bti, \u017ee testov\u00e1n\u00ed A\/B je proces, kter\u00fd byste m\u011bli prov\u00e1d\u011bt pravideln\u011b. Zm\u011bny v chov\u00e1n\u00ed u\u017eivatel\u016f, trendy v designu a novinky ve va\u0161em oboru mohou ovlivnit to, co funguje. Proto byste m\u011bli m\u00edt otev\u0159enou mysl a pravideln\u011b experimentovat, abyste udr\u017eeli va\u0161e lead-gen funnel aktu\u00e1ln\u00ed a efektivn\u00ed.<\/p>\n

Z\u00e1v\u011br<\/h2>\n

Vytvo\u0159en\u00ed \u00fasp\u011b\u0161n\u00e9ho lead-gen funnelu<\/strong> na WordPressu je proces, kter\u00fd vy\u017eaduje pe\u010dliv\u00e9 pl\u00e1nov\u00e1n\u00ed a strategii. Jak jste zjistili, kl\u00ed\u010dem k \u00fasp\u011bchu je optimalizace ka\u017ed\u00e9 f\u00e1ze funnelu<\/strong>, od p\u0159il\u00e1k\u00e1n\u00ed n\u00e1v\u0161t\u011bvn\u00edk\u016f po konverzi na z\u00e1kazn\u00edky. D\u016fle\u017eit\u00e9 je zam\u011b\u0159it se na kvalitu obsahu, kter\u00fd nab\u00edz\u00edte, a na to, jak se prezentujete sv\u00e9mu c\u00edlov\u00e9mu publiku.<\/p>\n

Ve WordPressu s t\u00edm souvis\u00ed tak\u00e9 jak zv\u00fd\u0161it n\u00e1v\u0161t\u011bvnost webu<\/a>.<\/p>\n

Pamatujte, \u017ee vysok\u00e1 m\u00edra konverze<\/strong> je p\u0159edm\u011btem neust\u00e1l\u00e9ho testov\u00e1n\u00ed a zdokonalov\u00e1n\u00ed. I mal\u00e9 zm\u011bny, jako je \u00faprava textu tla\u010d\u00edtka nebo zlep\u0161en\u00ed vizu\u00e1ln\u00edho designu, mohou m\u00edt ozna\u010duj\u00edc\u00ed vliv<\/strong> na v\u00fdsledky. Bu\u010fte trp\u011bliv\u00ed a ochotn\u00ed se u\u010dit z dat, kter\u00e1 z\u00edsk\u00e1te.<\/p>\n

A nakonec nezapome\u0148te, \u017ee \u00fasp\u011bch nen\u00ed jen o technick\u00fdch aspektech. Budov\u00e1n\u00ed d\u016fv\u011bry<\/strong> a uchov\u00e1n\u00ed vztahu<\/strong> se sv\u00fdmi z\u00e1kazn\u00edky je kl\u00ed\u010dov\u00e9. Vytvo\u0159te hodnotn\u00fd obsah a udr\u017eujte kontakt s potenci\u00e1ln\u00edmi z\u00e1kazn\u00edky, co\u017e povede k dlouhodob\u00e9mu \u00fasp\u011bchu va\u0161eho podnik\u00e1n\u00ed.<\/p>\n

Pokud budete sledovat tyto z\u00e1sady, m\u016f\u017eete si b\u00fdt jisti, \u017ee v\u00e1\u0161 lead-gen funnel na WordPressu bude efektivn\u00ed a p\u0159inese v\u00e1m pozitivn\u00ed v\u00fdsledky. Te\u010f je \u010das za\u010d\u00edt a uvid\u00edte, jak se va\u0161e \u00fasil\u00ed vy\u00fa\u010dtuje v podob\u011b kvalitn\u00edch lead\u016f a spokojen\u00fdch z\u00e1kazn\u00edk\u016f.<\/p>\n","protected":false},"excerpt":{"rendered":"

Vytvo\u0159en\u00ed \u00fasp\u011b\u0161n\u00e9ho lead-gen funnelu na platform\u011b WordPress je kl\u00ed\u010dem k zv\u00fd\u0161en\u00ed m\u00edry konverze a z\u00edsk\u00e1n\u00ed hodnotn\u00fdch kontakt\u016f pro v\u00e1\u0161 podnik. V tomto \u010dl\u00e1nku se dozv\u00edte, jak spr\u00e1vn\u011b navrhnout a optimalizovat va\u0161e funnelov\u00e9 strategie, abyste maxim\u00e1ln\u011b vyu\u017eili sv\u016fj potenci\u00e1l. Nau\u010d\u00edte se nejen z\u00e1kladn\u00ed kroky, ale i pokro\u010dil\u00e9 techniky, kter\u00e9 v\u00e1m pomohou p\u0159em\u011bnit n\u00e1v\u0161t\u011bvn\u00edky na spokojen\u00e9 z\u00e1kazn\u00edky….<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[6],"tags":[29,19,39],"class_list":["post-975","post","type-post","status-publish","format-standard","hentry","category-tvorba-webu","tag-funnel","tag-konverze","tag-leadgen"],"yoast_head":"\nJak vytvo\u0159it \u00fasp\u011b\u0161n\u00fd lead-gen funnel na WordPressu a zv\u00fd\u0161it m\u00edru konverze? - Blog - Web-auditor.cz<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.web-auditor.cz\/blog\/vytvo-eni-leadgen-funnelu-na-wordpressu\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jak vytvo\u0159it \u00fasp\u011b\u0161n\u00fd lead-gen funnel na WordPressu a zv\u00fd\u0161it m\u00edru konverze? - Blog - Web-auditor.cz\" \/>\n<meta property=\"og:description\" content=\"Vytvo\u0159en\u00ed \u00fasp\u011b\u0161n\u00e9ho lead-gen funnelu na platform\u011b WordPress je kl\u00ed\u010dem k zv\u00fd\u0161en\u00ed m\u00edry konverze a z\u00edsk\u00e1n\u00ed hodnotn\u00fdch kontakt\u016f pro v\u00e1\u0161 podnik. 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